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HR Technology

Mid-Term Strategy

Indeed's sales objective for the fiscal year ending December 31, 2018*
(Millions of US dollars)

*Indeed's results are based on the fiscal year ending December and on USD, which differ from Recruit Holdings Co., Ltd.'s consolidated results, due to differences in consolidation methodologies.

Indeed's current objective for the fiscal year ending December 31, 2018, is to achieve over $2 billion in revenue, which would represent a threefold increase in sales from the fiscal year ended December 31, 2015, on a US dollar basis. Indeed will look to increase efficiency in online recruiting and other processes in HR while expanding its presence in key markets globally.

A Leading Global Position

Expand business filed from HR ad business to other HR related businesses

Indeed is currently available in 28 languages in more than 60 countries. Indeed has grown into one of the largest job search sites in the world with over 200 million unique visitors each month*2 who have access to about 20 million job listings via Indeed. According to comScore, Indeed ranks No. 1 in terms of unique visitors in the US, Canada, the UK, France, Italy, Japan, the Netherlands and other countries*3, having established a leading position in key job markets around the world.

  1. *1 comScore, Total Visits, March 2017
  2. *2 Google Analytics, Unique Visitors, Sept 2016
  3. *3 comScore, August 2017
  4. *4 iTunes and Google Play, March 2017
  5. *5 SilkRoad Sources of Hire 2017
  6. *6 Business category, SimilarWeb
  7. *7 Indeed data, Sept 2017

To achieve our goal of having all available jobs on Indeed, we allow employers to post jobs for free or with a paid sponsorship. Employers will choose to pay Indeed to significantly increase the visibility of a job posting or to reach a broader subset of potential candidates.

Indeed's pay-for-performance pricing model has innovated the job advertising industry. The traditional job posting model is a flat posting fee that is the same whether the ad gets hundreds of applies or no applies at all. The pay-for-performance pricing model leads to higher customer satisfaction, and helps build long-term relationships with employers. Employers only pay Indeed if a job seeker clicks on a job advertisement. Under this business model, our sales growth depends on successfully delivering value to clients, measured by cost per hire.

Why employers love Indeed

TOPICS: No. 1 in External Online Hires

At Indeed, we ultimately measure our success by helping job seekers get hired. According to market research conducted by SilkRoad, a US-based applicant tracking system, Indeed ranks No. 1 in the US in terms of external hires from online sources. The independent report stated that Indeed delivered 65% of all external online hires made in the US in 2016, almost twice as many hires as the combined total of rival companies. By bringing together the most jobs, job seekers, and employers, more people get hired on Indeed than on all of the major job boards and online competitors combined.

External Online Hires*

* SilkRoad Sources of Hire 2017

Leadership: Global Online HR SBU

Our 3 business segments