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HR Technology SBU

Business Model
- Two Platforms, Global Two-sided Talent Marketplace

HR Technology SBU Business Model

Within the HR Technology SBU, the Indeed and Glassdoor platforms have partnered to offer a suite of tools for job seekers that make getting a job simple, fast and more human. These tools include job search, resume posting, company information and reviews, and scheduling and conducting video and phone interviews. Each platform brings unique services to the partnership, creating a global talent marketplace.

For employers, both Indeed and Glassdoor offer solutions to recruit and hire qualified talent in an easier and more efficient way. Employers can post and advertise jobs and build their company's employment brand across both platforms, reaching a broad and diverse job seeker audience. Together, they provide an efficient source of candidates through a pay-for-performance pricing model and provide a range of products for employers to source, screen, interact with, and interview candidates.

The scale of the two-sided marketplace created by the Indeed and Glassdoor partnership is evidenced by the 3 million employers*2 that use Indeed each year to hire, the 300 million Unique Visitors*3 that visit Indeed, and 58 million Unique Visitors*4 that visit Glassdoor each month to search for jobs, create resumes, research companies and participate in the hiring process.

  • *1Source: comScore, Total Visits, February 2022
  • *2Source: Internal data based on the last 12 months of activity as of September 30, 2022
  • *3 Source: Internal data, an average of each month's total of distinct cookie IDs visiting Indeed's site between April - September 2022
  • *4Source: Internal data based on Google Analytics, an average of each month's total of distinct cookie IDs visiting Glassdoor's site between July - September 2022

Delivering more value to job seekers and employers

Delivering more value to job seekers and employers

In HR Technology, we are automating many of the steps in the hiring process to make it faster, easier, and more cost efficient for job seekers and employers to connect in our talent marketplace.

More engagement on our platforms will allow us to improve the quality and speed of matching.

Main Products

  • Indeed Ads Capture

    Sponsored Jobs

    Find great people
    & get quality

  • Indeed Resume Capture

    Indeed Resume

    Connect directly
    with your
    top picks

  • Indeed Hiring Platform Capture

    Indeed Hiring Platform

    Fast track your
    recruiting efforts
    with automation

  • Glassdoor Branding Capture

    Employer Branding on the Glassdoor Platform

    Showcase why
    you're a great
    place to work

Sponsored Jobs

Indeed Ads

While employers can post their job for free, if they need to hire someone quickly, they can sponsor their job to get greater visibility in relevant search results, and get immediate access to quality candidates they can invite to apply.

Employers only pay when a candidate clicks on or applies to their Sponsored Job. Indeed works with them to set their expected budget based on job title and location. We don't have long-term contracts, and they can start, stop, or pause their job at any time.

Pricing Model of Sponsored Jobs

Pay per Click

Pricing Model of Indeed Ads Pay per Click

With Pay Per Click (PPC) pricing model, employers pay for every click made on their job post.

Employers can specify a budget to be used over varying lengths of time depending on how long and for how much they would like to advertise their job.

Pay per Application

Pricing Model of Indeed Ads - Pay per Application

With Pay Per Application (PPA) pricing model, employers do not pay for clicks but are only charged when a job seeker applies to their job.

To determine a competitive budget for their job, Indeed considers their job title and location as well as other employers posting similar jobs at the time of their job posting. Employers are presented with a competitive price per application and recommended number of applications.

Employers can specify “deal breaker” requirements—qualifications required for the job—and only pay for candidates that meet those requirements. They'll also have more control over the quality of their candidates through “Reject and Replace,” allowing them to reject applications and replace the candidates within a specified time period before they're charged.

Matching & Solutions SBU

Business Model

Simplify Business Processes

Matching & Solutions SBU Business Model

The Matching & Solutions SBU offers online matching platforms through Marketing solutions and HR solutions, as well as Software as a Service (“SaaS”) for business clients in Japan.

Marketing Solutions provides solutions which support business clients' operations such as customer acquisition, customer relationship management, and payments in a variety of industries, such as Housing & Real Estate, Beauty, Bridal, Travel, Dining, and others. In Marketing Solutions, the matching platforms generate revenue primarily from advertising while Travel and other services generate revenue from transactions.

HR solutions helps individual users get jobs and helps business clients' hiring activities across a variety of industries. HR solutions generate revenue primarily from advertising and employment placement fees.

Both Marketing Solutions and HR Solutions offer matching platforms which connect individual users and business clients, and cloud-based SaaS solutions that utilize technology and data to improve the efficiency of the day-to-day management and operations of clients' businesses. Its goal is to create an ecosystem of solutions that support the operations of businesses in Japan to help improve their productivity and profitability.

SaaS solutions generate revenue primarily from subscription and transaction fees, while some services are provided for free.

Our Targeted Ecosystem

Our Targeted Ecosytem

The matching platforms maximize the number of actions by individual users while Air BusinessTools streamline sales management and payment functions, customer relationship management, human resource management, and cash management, including a wide range of payments and working capital solutions. By linking each solution of Air BusinessTools with “AirID”, the flow of people, goods and services, and payments can be circulated efficiently within the ecosystem.

We will measure our success using three KPIs: "the number of actions by individual users" on our matching platforms, "the cumulative number of registered SaaS accounts", and "the gross payment volume" that accumulates as a result of the completion of payments.

  • *5Cumulative number of registered accounts of paid and freemium SaaS solutions provided by the Matching & Solutions SBU in Japan as of September 31, 2022 (Registered accounts refer to the number of stores and business locations that have registered for each relevant service including both active and non-active accounts).

Examples of our Ecosystem

Case for Restaurants

Image of our Ecosystem Case for Restaurants

Case for Clinics

Image of our Ecosystem Case for Clinics

Staffing SBU

Business Model

Staffing SBU Business Model

The Staffing SBU operates comprehensive temporary staffing services in Japan and Europe, US and Australia promoting flexible and diverse working styles to meet the needs of job seekers and companies.

For the Staffing SBU, revenue includes the personnel cost for temporary staff, which is also accounted for as cost of goods sold (“CoGS”), and as a result CoGS as a percentage of revenue is higher than that of other SBUs.

As a result, adjusted EBITDA margin, calculated by dividing adjusted EBITDA by revenue, is lower than that of other SBUs. However, the ratio of adjusted EBITDA to total gross profit, calculated by subtracting CoGS from revenue, is similar to the adjusted EBITDA margin of the other two SBUs, indicating the Staffing SBU's high productivity and profit generating capability.

Management System

Staffing SBU Management System

The Staffing SBU implements the Unit Management System, which divides an organization into smaller units based on differences in the markets they serve. Each unit is regarded as a distinct company, and the Unit Manager is given authority to make decisions to maximize each unit's profitability.