The Ribbon Model

Ever since our foundation, Recruit Group has sought to act as a meeting place that brings together individual users and enterprise clients, with a focus on services in the field of life-events and lifestyle, ranging from education to employment, and beauty to dining out. By providing a common platform through which users can find the service that best meets their needs, and business owners can connect with their ideal customers, we can facilitate the best possible matches for the mutual benefit of both parties. We refer to this two-sided marketplace business model as the 'ribbon model,' with the two sides connected with the tying of a ribbon. By addressing the imbalance between the volume of information provided by enterprises and the limited ability of users to find what they are looking for, we seek to provide increased opportunities for everyone, and through this help reduce inequality. This is why SDG Goal 10: Reduced inequalities is at the center of the SDGs Domino Effect.

The Ribbon Model

Thanks to the Internet and the mass adoption of smartphones, we now have a wealth of information at our fingertips. This also brings with it the need for increasingly sophisticated solutions to facilitate the best matches. At Recruit Group, we are actively integrating new technologies to ensure that the Ribbon Model continues to meet the needs of a rapidly changing society through the creation of opportunities that enable every individual to shine.

Our Group Structure

Our Group operates the business through three Strategic Business Units (SBUs). This structure supports business expansion on an individual SBU basis, allowing each SBU to operate businesses in a self-sustaining manner while also allowing Recruit Holdings to focus on its holding company functions, including further enhancement of its corporate governance and monitoring of the Group companies.

HR Technology

Through its leading online job search platforms and recruiting solutions, HR Technology SBU focuses on improving the job search experience for job seekers, and recruiting and hiring activities for employers. This SBU includes the operations of Indeed in more than 60 countries and the newly acquired operations of Glassdoor and has achieved the highest growth rate in all three SBUs of the Group in recent years.


Media & Solutions

The Media & Solutions SBU consists of Marketing Solutions and HR Solutions, and has achieved the top market share in revenue for many of the core businesses in Japan, while maintaining the ability to generate high EBITDA margin. Marketing Solutions offers online and print-based advertising and marketing media services mainly in Japan, in a multitude of businesses such as Housing and Real Estate, Bridal, Travel, Dining, and Beauty. It also provides SaaS solutions to support our SME clients' efforts to improve their operational efficiency and managerial processes. HR Solutions supports individual users' job search activities and enterprise clients' recruiting activities through its job boards and placement services.

Hot Pepper Gourmet
Hot Pepper Beauty
Car Sensor
Study Sapuri Shinro
Rikunabi Next
Recruit Agent


The Staffing SBU consists of Japan and Overseas operations including North America, Europe, and Australia, and primarily offers temporary staffing services for clerical, manufacturing, light industry, and various professional positions. This SBU provides diverse job opportunities and flexible ways of working, to match the various needs of job seekers and enterprise clients in an ever-changing global work environment.

Recruit Staffing
Staff Service Group
Chandler Macleod Group Limited

                  Advantage Resourcing
USG People

See also